To show our appreciation and thanks, GM Canada is launching the all new GM Heroes Program with a $1000 (tax inclusive) offer. This incentive can be used toward the purchase, finance or lease of an eligible new Chevrolet, Buick, GMC or Cadillac.

The following individuals are eligible:

  • Canadian Armed Forces Personnel: Active service personnel, current reservists, veterans and their respective spouses (including surviving)
  • First Responders: Active Canadian firefighters, police, EMT/paramedics, 9-1-1 dispatchers and their respective spouses
  • Professional Care Workers: Active nurses, doctors and professional healthcare workers at hospitals, clinics and retirement/nursing homes